Multidisciplinary Designer Motion · UX/UI · Generative AI

Case Studies

Currently at Puretech Digital

hello@afsarmansuri.in
Afsar Mansuri, wearing a black suit and black shirt

Hello, I’m

Afsar Mansuri

Multidisciplinary Designer
Motion · UX/UI · Generative AI

I’m a multidisciplinary designer with over 13 years of experience across web development, motion graphics, UX/UI and AI-assisted creative production.

Mumbai, India

Explore Selected Work View Career Journey

01 Selected Brand Collaborations

Ideas created for brands operating at scale.

Across digital products, motion, campaigns and visual communication, I have contributed to work for organisations spanning entertainment, fashion, engineering, banking, logistics and sport.

Every project represents a different medium, audience and challenge—but the objective has remained consistent: make the message clearer, the experience stronger and the brand more memorable.

02 Work With Purpose

Some work builds brands.
Some work builds futures.

Still from the animated educational film series produced for BMC schools
Lead film · educational series

Learning Through Animation

Educational Film Series for BMC Schools across Mumbai

In association with Foundation for Mother and Child Health and Australian Aid, we created a series of animated educational films for students studying in Brihanmumbai Municipal Corporation schools.

The objective was to turn important subjects—including health, nutrition, self-awareness and culture—into stories that young students could understand, remember and relate to.

Through character design, illustration, animation and accessible storytelling, complex lessons were transformed into engaging visual experiences created specifically for school-age audiences.

Scope
Educational storytelling
Script visualisation
Character design
Illustration
Storyboarding
2D animation
Motion graphics
View Impact Story

03 Across Disciplines

From identity to interface. From frame to experience.

My career began in front-end development and evolved through animation, motion graphics, UX/UI, branding and generative AI.

This multidisciplinary foundation allows me to think beyond a single deliverable—connecting strategy, technology, visual design and storytelling across every stage of a project.

  • Digital Experiences

    Websites, platforms, e-commerce experiences and digital products designed for clarity, usability and impact.

    View Projects

  • Motion & Film

    Animated films, explainers, visual narratives and motion systems that make complex ideas easier to understand.

    View Projects

  • Brand Identity

    Logos, visual systems, typography and applications created to make brands more distinctive and consistent.

    View Projects

  • Social & Ads

    Digital campaign systems, promotional creatives and communication designed across formats and platforms.

    View Projects

04 Career Journey

From code to motion, interfaces and intelligent creative production.

My professional journey began in front-end development and gradually expanded into animation, motion design, UX/UI and generative AI.

Each role added a new layer to how I understand and create digital experiences today.

  1. 2025—Present

    Senior Motion Graphic & UX/UI Designer

    Puretech Digital — A Genesis Company

    Mumbai, Maharashtra, India

    February 2025 — Present

    Currently contributing to visual storytelling, motion systems and digital communication as a Senior Motion Graphic & UX/UI Designer.

    Current focus

    • Motion design
    • Visual storytelling
    • Digital campaigns
    • UI/UX Design
    • Creative technology
    • Generative AI
    • Leadership
  2. 2018—2025

    Motion Graphic & UX/UI Designer

    ColoredWeb · Full-time

    Mumbai, Maharashtra, India · On-site

    January 2018 — January 2025

    Created digital products, websites, brand experiences, films and campaign communication across multiple industries. The role brought together UX/UI, motion graphics, visual design, branding and digital storytelling.

    • UX/UI design
    • Motion graphics
    • Brand communication
    • Website design
    • Campaign design
    • Creative problem-solving
  3. 2015—2017

    2D Animator & Web Developer

    Anuvaa Digital Agency · Full-time

    Vashi, Navi Mumbai · Remote

    May 2015 — December 2017

    Expanded from static web experiences into animation and visual storytelling. I worked across digital design, website development and 2D animation, developing a multidisciplinary approach to creative problem-solving.

    • 2D animation
    • Web design
    • Motion principles
    • Digital communication
  4. 2013—2015

    Front-End Developer

    Web-StepUp · Full-time

    Mumbai, Maharashtra, India · Hybrid

    March 2013 — April 2015

    Started my professional journey by translating visual designs into functional digital experiences. This phase gave me a strong understanding of responsive interfaces, browser behaviour and the relationship between design and development.

    • HTML
    • CSS
    • JavaScript
    • Responsive design
    • Front-end development

05 Education

Bachelor of Commerce

University of Mumbai

Built a strong understanding of business, finance and commerce, supporting my creative and entrepreneurial journey.

Academic Foundation

06 Generative AI

AI is not the idea. It is how fast the idea can become real.

I use generative AI as part of a wider creative process—accelerating exploration, visual production, motion development and prototyping while keeping human judgment at the centre.

Finished campaign visual after art direction and retouching Initial AI-generated pass before art direction
Image taken from camera Final output like studio photo shoot

Tools & models in active use

  • Midjourney Stylised image generation
  • Adobe Firefly Commercially safe imagery
  • Higgsfield AI Cinematic camera & motion control
  • Google Flow AI filmmaking on Veo
  • Seedance Image-to-video & shot extension
  • Runway Video generation & editing
  • Sora Text-to-video concepting
  • Antigravity Agentic build & prototyping
  • Claude Strategy & programming
  • ChatGPT Research, ideation & everyday drafting
  • Nano Banana Pro Editing real product photography
  • ElevenLabs Voiceover & multilingual dubbing

The tool changes every few months. The judgment behind it does not.

07 Perspective

Design should make a business easier to understand—and harder to forget.

I work between strategy, visual design, technology and storytelling.

The objective is not simply to make things look contemporary. It is to create experiences that feel clear, considered and unmistakably connected to the brand.

08 Contact

Let’s Stay Connected

I’m always interested in thoughtful conversations around motion design, digital experiences, visual storytelling and generative AI.

Senior Motion Graphic & UX/UI Designer Puretech Digital — A Genesis Company

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